So you're ready to start your podcasting ventures? Before you do, we have some terms you should learn! Podcasting slang can get pretty confusing if you're not familiar with audio technology and production.
Familiarizing yourself with the following common industry terms can help you start on the right foot and avoid potential mishaps! A AAC AAC is a standard container format for compressed digital audio. Ambient Sound Ambient noise is the background noise you want to avoid in your recordings. B Bit Depth Bit depth refers to the audio resolution in digital recording. For podcasting, 16-bit or 24-bit recording is standard. Bit Rate Bit rate represents how much data each second of audio uses. A higher bit rate means less compression. C Clipping Clipping is a type of audio distortion. When you "clip," the wavelength forms spike and go beyond the ceiling of the measuring window. Compression Compression is a form of equalization that helps you achieve a more consistent volume. The loud and soft parts move closer together for a better listening experience. D DAW DAW stands for Digital Audio Workstation. It's the software that handles the recording and mixing of your podcast. Directories Podcast directories are the platforms where listeners can find your show. E EQ EQ stands for equalization. It involves adjusting frequencies. G Gain The gain is a measurement used to represent the sensitivity of the microphone and the final output volume. I ID3 Tags ID3 tags are metadata embedded into the audio file Impression In podcast advertising, an impression is when the listener is present when the ad is playing. M Media Host The media host is a service provider that makes your podcast available to the masses. It's where your audio lives. Metadata Metadata is tiny bits of information that help organize your podcast episodes within a more extensive system. Mix Down The mix down is the final audio file to publish. P Peaking Peaks are the highest part of the waveform. When you "peak," you're reaching the maximum threshold before clipping. Pre and Post-Roll ads These terms refer to when the advertising plays. "Pre" is before the main content, while "post" is after. R Room Tone The room tone is the general sound of the room. Picking up room tone is essential when avoiding flat and dull audio. RSS Feed The RSS feed is a link given to you by your media host. With it, you can upload your podcast episodes and publish them to various directories. S Sample Rate The sample rate refers to the number of audio samples taken by the recording device every second. The standard for podcasting is 44.1 kHz. W Waveform The waveform is a visual representation of the audio. It features peaks and valleys, allowing you to monitor the recording and avoid clipping. Podcasting Slang Demystified Those are just some of the many terms you'll encounter during your podcasting endeavors. Learn what they mean, and you should have no problem getting your podcast up and running. Read a similar article about podcast listener data here at this page.
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AuthorJustin Taylor, podcast marketing consultant, providing info about monetizing a podcast, analytics, promotion ideas and advertising for SME's. Archives
March 2022
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